Case! Our fails and wins with K&Z Design team and how we finally found our way to dozens of qualified leads per week (fast profile growth from 10k to 200k). + Instruction for related queries.
Agenda
- Story
- What did we do and how we won and then failed
- Instruction for related queries
- How we finally get a permanent result
Story
Vlad came into my life after my Upwork course for Ukrainians. Btw, I have one relevant here. He was like a cool rockstar and he said he is trying to surround him with only the best people. I was flattered.
Vlad had not a bad Upwork profile but he was far far far away from any inbound invitations and direct messages.
What did we do and how we won and then failed
Proofs
We started from...look at money, badges etc
I found the screen from the start in bidding
February 2024
July
Now (December)
What did we do?
Basics. Your main request should be in every single section of your profile. All. Sections.
Also, Vlad started asking clients to rename contracts with needed keywords. And hire in a right way. I already wrote an article how.
I already wrote about it in Malevich case.
And then we dropped, just disappeared from the all searches. It was August. Upwork of course launched new features. These features are suggestions and related queries.
Instruction for related queries
1. Go to the talent search as a client https://www.upwork.com/nx/search/talent
2. Choose one query/request
3. Click search
4. Click right button - choose inspect https://prnt.sc/zlhAHjXOBjVN
5. The console will be opened
6. Go to Network tab https://prnt.sc/oxTx4JhAlYHC
7. Click Update the whole page https://prnt.sc/zCyi12eNbXNg
8. The network tab should start updating
9. On the left side of the console click search button and put there ufsRelatedQueries and click enter
10. Click two time on the last line
11. On the right side you will see related searches words
12. Copy them and you need to ORGANICALLY write them in the profile overview
How we finally get a permanent result
We searched for keywords for suggestions and related queries. We tried what are the sections that index them. Answer: portfolio case description and profile overview. And of course, we started our daily updates. And now for most of the time Vlad is always on the first page. Yaaay!
Btw, if you don't want to update profile yourself - you can buy this service from info@malevichstudio.com
I hope you love my content! Thank you, Vlad for the permission to share this!
Hugs,
Tamara
